Keen to reach a new audience, the minds behind Ataraxis Farms tasked us with creating an approachable, quintessentially modern aussie brand to take their products to the market. Belle nailed this one with a beautiful colour palette, attractive but not too high-end custom typeface and the bloody cutest graphic elements to match.
This brand identity definitely strays from the typical lavender themes, and creates a bold new approach for this business who is bringing some exciting products to market soon!