Grown and produced in the Northern Rivers, Spectra Health is a premium wellness brand offering certified organic CBD oil, crafted with purity and care. We partnered with their team to develop a clean, trustworthy brand identity and a streamlined online presence that makes their product as accessible as it is effective.
The brand was built to reflect Spectra Health’s values—natural, non-toxic, and transparent. From a refined logo and calming colour palette to custom packaging and educational design assets, every element was created to instil confidence and connection. The eCommerce website supports direct-to-consumer sales with a mobile-first layout, simple navigation, and a focus on product education and trust.
Scope of Work:
• Brand identity design (logo, colour palette, typography)
• Packaging and graphic design assets
• Custom Shopify website design & development
• Product storytelling and educational content
• Mobile-responsive and SEO-optimised build